Influencers and Partnerships

Influencers and Partnerships

Are you an aspiring influencer who is interested in partnering with us? Then this post is for you.

First of all, thank you for your interest in a cooperation. Influencers are a vital part of garnering attention and introducing the site to prospective customers.

Since it would not be profitable to only give away free boxes or credits, we differentiate between two types of partnerships: "Standard" and "Sponsored".

Standard Influencer: As a "Standard Influencer" you will not receive any perks for promoting the site, at first. However, like all customers, you have a referral code and link to advertise on your social media account. Once a viewer uses your code to buy a box, you will receive 20% of the boxes value, in form of on-site credit.

If you want to customise your referral code/link, just let us know by using the livechat on our website. Note that your previous link will expire.

Once you have recruited more than 10 users to purchase boxes, you are eligible for our "Sponsored Influencer" partnership. This step is necessary for analysing the profitability of the sponsorship. You can find your referral link here:

Sponsored Influencer: First and foremost, you will receive the same perks that  Standard Influencers are given. Additionally, we will grant you free credits, which you can use for your promotional video or post. And last but not least, you have the choice to earn up to 15% of your referred customers box value, in actual cash. All campaigns come with a special promo code and optionally a custom box on our website.

We have distinct standards, regarding the selection of Sponsored influencers, because it doesn't only depend on how many followers you have, but also on your conversation rate (views/followers ratio and actual traffic coming through your promotions). For example, having 50.000 followers on TikTok, but only getting a few hundred views per video, indicates a low conversation rate, which we most likely won't accept.

In order to determine if you qualify for our "Sponsored Influencer" program, we have set a few benchmarks:

YouTubemin. 5K avg. views per video
TikTokmin. 5K avg. views per post
Instagrammin. 2K avg. likes per post
Twitchmin. 250 avg. viewers per stream
Twittermin. 3K avg. likes per Tweet

This is of course only a rough guideline. Sometimes much smaller accounts are accepted as sponsors and we manually check every potential influencer that requests a partnership. Just contact us via e-mail or the live chat on our website.